Don't Let Your Design Firm Choose Your Web Content Management System

CMS selection can be a complicated process, whether you’re replacing your current WCM system or implementing one for the first time. Most design firms are happy to help with the process, based on their experience with website designs, implementation, and seeing web projects through from start to finish. While their recommendations might be helpful, there are 4 good reasons not to let your design firm select your CMS.

Download this free ebook from veteran technology journalist Barb Mosher Zinck to learn:

  • why you should choose a CMS based on your goals instead of agency budget or preferences

  • where you’re mostly likely to encounter bias

  • what to look for during the selection process

  • and how to leverage a design firm’s experience to select the right WCM solution

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About the Author

Barb Mosher Zinck is a digital content strategist and the Founder and Editorial Director of Digital Tech Diary, an online resource for current and budding marketing technologists. She spends her days learning how to build better customer experiences, translating what she’s learned into actionable strategies for her clients and practical guidance for her magazine audience. As a former Application Architect, Barb is able to understand the value of technology and translate it into guidance and strategies for today’s practitioners. Residing in Nova Scotia, Canada, Barb and her husband spend most of their time in hockey arenas and dance studios with their three kids.