Repurpose Your Content Like a Pro: Smart Strategies to Amplify Your Content Marketing
Content marketing is a powerful way to engage audiences in a way that provides value and supports business growth. But even as the demand for content grows, budgets and resource allocation haven’t kept pace, and many marketers are left scratching their heads wondering how to create enough content in a variety of formats.
Content repurposing is the process of adapting a single content format to new media and distribution channels in order to increase reach and deliver it to a variety of audiences in the optimal medium and format for each recipient. Download this white paper to demystify the science of creating multiple pieces of content from one asset. You'll learn:
- What makes content suitable for repurposing
- Why format variety is as important as content quality
- Over 40 ways to repurpose the most common content types
- And more
Use this white paper to better understand content repurposing best practices, and see exactly how you can get more out of content you already have with smart repurposing strategies.