Products

Product Information

 

CM System

Feature Checklist

Architecture
 

 

Product Capabilities

 
Community Marketing and Social Media
Leverage Web 2.0 to create and nurture online communities, enable ratings and polls, and utilize customer-generated content with our Community Marketing Solution.
 
 
Personalization
Segment your target audiences and present the right content to the right visitors based on region, demographics, and behavorial patterns with our Personalization Solution.
 
 
Analytics and Optimization
Leverage usage data and visitor profiles to better understand your audiences and to automate the changes to your site's presentation with our Analytics Solution.
 
 
Multi-Site and Multi-Channel
Distribute your message across multiple sites, formats and brands, micro and external sites, RSS, email, mobile, PDF, and even offline channels.
 
 
Rapid Changes
Support sites with minute-by-minute updates, high visitor traffic, and massive content reuse.
 
 
Rich Media Marketing
Automate image, video, and audio galleries and media libraries, as well as Adobe Flash and other Rich Internet Application technologies.
 
 
E-Commerce (B2B and B2C)
Integrate e-commerce applications like shopping carts and even CRM systems for customer targeting and business rules.
 
 
Search Engine Optimization
Optimize site content for maximum results in external search engines and your own site search.
 
 
Email Campaigns
Choose from a wide array of email campaign providers.
 
 
Mobile
Generate content and presentation specifically for access through mobile devices while reinforcing consistent branding and message across all channels.
 
 
Syndication
Enable other sites to carry your content, promote your message, and engage visitors on your behalf.
 
 
Globalization
Automate the translation and management of language and locale specific sites and online channels.
 
 
Print On Demand
Maintain brand and message consistency even in the offline print channel.
 
 
Accessibility
Ensure that both visitors AND contributors are supported compliant with standards for accessibility such as Section 508.